If you can’t figure out how to view a list of your Facebook Page’s fans all of a sudden, you’re not alone. I’ve answered this question several times the past few days and the reason is that whereas up until a few days ago, clicking on the “like this” link in the left sidebar on a Facebook Page opened a list of all of your Page’s fans, it now links to the Insight page for that metric.
Don’t worry, Facebook still lets you see who your fans are and there are two ways. The quickest way is to be sure you’re using your Page as your Page and not as yourself and then click the little people icon in the blue bar next to the Facebook logo. This will open a drop down showing the last five people or Pages that have Liked your Page. Click on “See All” at the bottom of the drop down to see all of your fans.
The other way to see your fans is to click on the “like this” link below the number of fans in the left sidebar as you have before and then click on “See Likes” in the top right corner of the Insight page.
Note: There appears to be a limit on the number of fans Facebook will let us see so if you have thousands of fans I don’t know of a way to get a list of all of them. I believe the limit is 500.
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Hugh Briss is the owner of Social Identities.